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Learn about me in a 10-sec audio

Emmanouil F Ioannidis, MA

Emmanouil F Ioannidis, MA

Emmanouil F Ioannidis, MA

Product Designer, Freelance

Amsterdam

Testimonials

Highlights

Services

Software

1M+ users

Leading design projects for millions of users

Knack for teaching

Elevating the collective expertise by facilitating workshops and training teams

Starting with 3 principles

Start with why • Human-first design • Devil is in the details

Product Design

Videography

Toyota X AKQA

Rethinking the automotive configuration experience

Over the course of a year, acting as both a hands-on designer and team lead, I steered the project, ensuring alignment with Toyota's brand ethos while emphasizing a user-first approach. The collaborative efforts resulted in a finely-tuned online configurator, setting a new benchmark for intuitive experiences within the automotive industry.

Adidas

Empowering shop floor personnel globally

I was in charge of UX/UI for a series of manuals to be used by Adidas personnel globaly and ensure Adidas stores look consistent with each other. Adidas was so happy with the results that management even twitted about it!

Zurich Insurance

Unlocking Insights: Zurich Insurance Dashboard Walkthrough

Discover Zurich Insurance's innovative dashboard, transforming complex data into actionable insights and fostering seamless collaboration for informed decision-making. As the lead product designer, I revolutionized data management by creating a dynamic platform that allows users to easily explore and extract valuable insights. With features like dynamic data slicing, real-time notifications, and integrated communication, this dashboard empowers users to make smarter decisions, streamlining their experience and enhancing collaboration within Zurich Insurance and their partners.

Experience

Education

Volunteering

2017 - Now

Art Direction, Product Design, Freelance

I help organisations using product and service design, design thinking and workshops on product discovery and problem solving. I have worked for or with Adidas, ESN, IKEA, Unilever, KPN, AKQA, Toyota, Lexus, CPW and more.

2022 - 2025

Sr Product Designer, Freelance

Working embedded in AKQA's team for international projects and clients like Danone, Toyota and Lexus.

2025 - Now

Learning and sharing about the design industry. Interviewing design leaders, creative talent experts and agencies. Launching Q1 26.

2018 - 2022

Head of Design at

Responsible for all design related activities including hiring and mentoring team members and managing teams and projects.

2013 - 2017

Designer & Art Director at

Designed for marketing, website and product. Coordinated and hired freelancers to assist with various productions of video campaigns and websites.

2011 - 2012

Design Intern at

Worked on web, product and content design.

Dutch Chamber of commerce number: 69053499 | VAT number (btw-id): NL002462241B39