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Emmanouil F Ioannidis

Just call me Emmanouil 😄

Emmanouil F Ioannidis

Just call me Emmanouil 😄

Sr UX / Product Designer, Creative Director, MA

Freelancing for Danone, Toyota, Adidas, IKEA, Lexus, AKQA and more.

Freelancing for Danone, Toyota, Adidas, IKEA, Lexus, AKQA and more.

Freelancing for Danone, Toyota, Adidas, IKEA, Lexus, AKQA and more.

Facilitating Workshops and Training Teams Learn More

X-Head of Design, Epiphany

X-Head of Design, Epiphany

X-Head of Design, Epiphany

Based in Amsterdam

Highlights

Services

Software

1M+ users

Leading design projects for millions of users.

60+ projects

End-to-end discovery, design, iteration.

30+ articles

On Medium, UX Collective, LinkedIn, Muzli and more.

3 principles

Start with why • Human-first design • Devil is in the details

Product Design

Videography

Illustration

Toyota

Rethinking the automotive configuration experience

Over the course of a year, acting as both a hands-on designer and team lead, I steered the project, ensuring alignment with Toyota's brand ethos while emphasizing a user-first approach. The collaborative efforts resulted in a finely-tuned online configurator, setting a new benchmark for intuitive experiences within the automotive industry.

Adidas

Empowering shop floor personnel globally

I was in charge of UX/UI for a series of manuals to be used by Adidas personnel globaly and ensure Adidas stores look consistent with each other. Adidas was so happy with the results that management even twitted about it!

Epiphany RBC

Unveiling the future of market research: Conversation Design

Epiphany is one of the biggest strategic consultancies in the world and market research is at the core of what they do. I created a plan, onboarded a team of experts and run the show end-to-end to discover that the future of market research lies within inteligent moderation. A host so inteligent that connects, learns and even chalenges consumers to understand the why behind their desicions.

Epiphany RBC

White-label messaging platform for market research

Designed a mobile first web app end-to-end. It is used by Epiphany to have conversations with hundreds-of-thousands of consumers wordlwide. Clients of Epiphany reach out with strategic questions and Epiphany has quality, intimate, digital, scalable conversations with consumers to inform their strategic advice.

Victoria ID

Human-first screening

When opening a bank account or signing up for a car sharing service, users have to go throught a tedious screening process. I designed a human-first, white label experience that empowers users to achieve what they want instead of getting in the way.

Epiphany RBC

Survey writing on steroids

I led the end-to-end product design for Epiphany's survey composing app, overseeing research, information architecture, wireframing, and final design. Managed a team of designers, worked closely with the product owner, internal and external stakeholders, management, and the dev team. The outcome was a successful product with a expanding user base.

Case Study Coming Soon

ESN

Crafting a learning experience

I deliver workshops on product discovery, teaching product design and facilitation of end-to-end processes. ESN invited me for two days of extreme hard work and fun to teach best practices on user experience and user interface design.

Testimonials

Tau Siroko

Product Design Director at

Working with Emmanouil has been an absolute pleasure for myself and the team. He joined us on some of our most important projects, offering a clear perspective and integrating smoothly with a positive attitude. Emmanouil took ownership over his work and built a strong relationship within the business as well as with the client. His approach is open and clear, making working with him an absolute breeze.

Merle Vick

Strategic Partner Consultant at

Working together with Emmanouil on a few marketing projects at StyleShoots was a bliss. Clear communication, sharp on deadlines and great results combined with great flexibility towards any change requests were the characteristic factors of Emmanouils work in our collaboration. I would recommend him for any freelance design projects in the field of marketing.

Leslie Riley

Emmanouil is highly talented, creative, conscientious, and 100% solution oriented. His approach to a project is completely professional - he takes all the right initial steps to ensure a smooth process later.

Experience

Education

Volunteering

2017 - Now

Art Direction, Product Design, Freelance

I help organisations using product and service design, design thinking and workshops on product discovery and problem solving. I have worked for or with Adidas, ESN, IKEA, Unilever, KPN, AKQA, Toyota, Lexus, CPW and more.

2022 - Now (partime on a project basis)

Sr Product Designer, Freelance

Working embedded in AKQA's team for international projects and clients like Danone, Toyota and Lexus.

2022 - Now

Learning and sharing about the design industry. Interviewing design leaders, creative talent experts and agencies. Launching Q2 24.

2018 - 2022

Head of Design at

Responsible for all design related activities including hiring and mentoring team members and managing teams and projects.

2013 - 2017

Designer & Art Director at

Designed for marketing, website and product. Coordinated and hired freelancers to assist with various productions of video campaigns and websites.

2011 - 2012

Design Intern at

Worked on web, product and content design.

Dutch Chamber of commerce number: 69053499 | VAT number (btw-id): NL002462241B39